Telling stories for fun and profit in the cutthroat world of serious business The title on my business card reads, “Raconteur.” It’s a somewhat archaic term that simply means storyteller, but it’s a hell of a lot better than consultant. The word itself has a rapscallion air to it, as if describing someone who might very well be a bit of a scoundrel, yet one with a sense of style and a flair for the dramatic. The type of gentleman grifter we don’t see much anymore. It’s not a professional word, or even a particularly safe word. There’s an element of danger involved, with an almost mystical aspect to it, as if the…