Strategy
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A Great Social Rewilding Is Coming
As the enshittification of the internet hits its apex and begins to collapse under the weight of a tsunami of AI slop, humanity may very well find itself back where it started, rediscovering the genuine world of books, art, music, travel, entertainment, food, and nature. Authentic experiences that have the ability to connect us emotionally and communally, leaving lasting impressions that stay with us long after the experience has ended. It’s how we evolved as a species, and probably does a lot to explain the cognitive dissonance we feel when faced with our current state of affairs. We’re literally not wired for this shit. “Nostalgia for the small town need…
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The Lost Art of Listening
Maintaining quiet confidence in the face of uncertainty My wife Jane is the type of person who likes to ask a lot of questions during a movie. She has never quite accepted the idea that the filmmakers are only interested in revealing the amount of information they want to reveal, at the precise moment they want to reveal it. This is not always to her liking, but it is how good storytelling works. It’s a story, after all, not a summarization. You are not meant to know all there is from the start. Neither are you meant to jump too far ahead. In fact, one might argue that if the storyteller…
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The Value Of Stumbling Around In The Dark
After decades in the business, the recipe for success remains the same There are not many instances in my life or career where I followed a traditional path to achieving my goals. This wasn’t because I was such a maverick, intent on doing it my way and breaking with tradition. I just didn’t know any better. I took the route that seemed open to me, which was never the well-worn path of others. When I was first starting out, rather than trying to get an entry-level job with an advertising agency, I joined forces with another novice and simply started our own. I came from the music industry, and he came…
